- Staff
- #1
The pressure on golf equipment manufacturers to drive technology forward is unrelenting. Large companies have entire divisions devoted to working on products you may not see in stores for five or even ten years. Algorithms, artificial intelligence, and robots are working, probably at this very moment, to make all of us a little less terrible at this game. Still, some great ideas are around for the long haul. Depending on your age, there’s even a chance you’re playing something that was created before your first day of grade school.
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